A New Report: Nevada’s Outdoor Recreation Economy and COVID-19

The Outdoor Recreation Economy in Nevada is an essential part of the state’s economic health, as the industry supports 59,500 jobs in the state, and contributes $5.5 billion per year in economic activity. 60% of Nevadan’s participate in outdoor recreation each year.

In fall 2020, the Nevada Outdoor Business Coalition and Get Outdoors Nevada partnered with BBC Research in Denver to help determine how the pandemic was affecting the Outdoor Recreation Economy in Nevada.

The result was a study that contains extensive social and economic data on outdoor businesses and public land visitation, and how patterns of use and economic activity have changed since the pandemic began. More than just data, this study features in depth interviews with 16 Nevada businesses, and offers recommendations for leaders and legislatures on how to support outdoor businesses and the lands they use.

Join Rachel Bergren, Get Outdoors Nevada Executive Director, Brina Marcus and TIm Healion, Nevada Outdoor Business Coalition members and business owners, Colin Robertson, Director of the Nevada Division of Outdoor Recreation, and Michael Verdone, study author with BBC Research, in this 45 minute virtual event as we explore the study’s insights and recommendations.

This study has not yet been released to the general public, but participants of this virtual event will receive copies of the report.

This event will take place over zoom, and participants will receive a zoom link the day of the event with details. This will be sent to the email you used to register.

Please contact GON at 702-997-3350 with questions.